An Easy Way to Check Onpage SEO Factors

Yesterday I posted a question on whether anyone knew of a free tool that could help you check your individual pages to make sure that they were optimized for the specific keyword phrases that you’re trying to target.

I spend some time trying to find a free tool that would help you do the check and even though I haven’t found a free tool that will do it all, I did find a tool that will help you check some of the factors and I’ll demonstrate it by showing you an example of one of the pages on my Case 2008 website.

One of the phrases I am trying to rank for is the term “cheap pet insurance“ and I’m trying to do so with this page http://www.petinsurancepro.com/how-to-find-cheap-pet-insurance-easily/

All you’re supposed to do is to enter the URL for the specific page you want to check and then specify the keyword phrase you’re targeting. In this case it’ll look like this:

After clicking “Analyse Page” I’m presented with these results:

Now as you can see, that specific page is actually quite well optimized according to this tool. There are only two things that the tool suggests that I do and that is to make the keyword phrase bold at least once and the maybe cut down on the amount of images shown on the page.

The reason that the page has so many images is many due to the fact that I have installed a translator tool that shows 33 country flags. On top of that there are 6 advertisements which leave the page with only 3 “real” images. I’m not going to do anything about the image part. Actually I’m not going to do anything about the bold keyword part either because it seems that the tool is only looking for the <b> tag and not the <strong> tag (which I’m using – but I did go check that it was there).

Things that the tool lacks

As the article from yesterday said, there are a lot of different factors that go into onpage optimization and you’ll even find SEOs to disagree on what factors are important.

Some of the things that I would have liked for this tool to have were:

• To test whether the phrase was in the H1 tag (I’m not sure whether that is what is actually does)
• To check whether the phrase was on the page in italics
• To check the keyword density of that specific phrase
• To check whether the phrase was used in an image alt tag
• To test how many internal incoming links to that page had the phrase in the anchor text
• To test how many outgoing internal and external (followed) links the page had
• To test whether the page had been indexed in Google, Yahoo and Live
• To test the ranking of the page for the specific term in the 3 engines listed above (I know that isn’t onpage SEO but it would still be nice to know)
• To check what external links were pointing to the page (again not onpage SEO)

I believe that all of these things should be able to be build into one single tool (it might take a little while to run) and the results would be truly beneficial.

Now there are other free tools that will help you to check for some of the things I’ve mentioned and a lot of them are already listed on the same website and if you’re looking for some free SEO tools I suggest that you go check them out. Some of them are quite good.

If you haven’t already made sure that your top pages are onpage optimized I suggest that you go play with that tool. After all it is free.